Transportation mode choice is often expressed in terms of models which assume rational choice; psychological case studies of mode adoption are comparatively rare. We present findings from a study of the psychology of adoption for sustainable transportation modes such as bicycles, car sharing, and mass transit. Case studies were conducted with current and former participants in PSU’s ‘Passport Plus’ transit pass program, as well as a longitudinal cohort study of first-time winter bicycle commuters. Composite sequence analysis was used to construct a theory of the adoption process for these modes. Our findings suggest that mode evaluation is cognitively distinct from mode selection and has different information requirements. We conclude that public and private organizations could improve the adoption rate for these modes by tailoring their communication strategies to match the commuter’s stage of adoption.
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The Tri-County Metropolitan Transportation District of Oregon (TriMet), the transit provider for urban Clackamas, Multnomah, and Washington Counties, has been a leader in applying ITS technologies to its operations since the mid-1990s. The use of ITS technology has enhanced service for its customers while providing significant operational efficiencies.
In this presentation, analyst David Crout will describe many of TriMet's ITS projects, including the automatic vehicle location (AVL) system, computer-aided dispatch (CAD), real-time customer information, transit signal priority, and automatic stop announcements, and show how they have resulted in improved service and cost savings for the agency.
Abstract: We study the impact on productivity of a specific operating practice currently adopted by some demand responsive transit (DRT) providers. We investigate the effect of using a zoning vs. a no-zoning strategy on performance measures such as total trip miles, deadhead miles and fleet size. It is difficult to establish closed form expressions to assess the impact on the performance measures of a specific zoning practice for a real transportation network. Thus, we conduct this study through a simulation model of the operations of DRT providers on a network based on data for DRT service in Los Angeles County.
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Abstract: A new way of measuring Level of Service for bicycles, pedestrians, and transit is planned for the next Highway Capacity Manual. Are these the right tools to help us plan and build the system we want? If not, what answers do these tools give us and how should we use them? This presentation will review the approaches to multi-modal Level of Service at the national and local levels and discuss efforts to validate the HCM methods. It will also cover the effect of our LOS policies on climate change and explore ways that we might tweak our analysis to get a more accurate picture of the transportation system for all users.
Bio: Seleta Reynolds plans, funds, and implements bicycle and pedestrian projects as a consultant for the Seattle office of Fehr & Peers. Seleta contributed to the national Safe Routes to School toolbox and has served as a guest lecturer on transportation planning for San Jose State University, Portland State University, and UC Berkeley. She serves on the Transportation Research Board Pedestrian Committee and as the President of the Association of Pedestrian and Bicycle Professionals. One of her favorite side projects was a collaboration with artists Steve Lambert and Packard Jennings to imagine the future of transportation for the Art on Market Street project in San Francisco. Prior to joining Fehr & Peers in 2001, she was the bicycle and...Read more
In the Engineering Building, Room 315
Abstract: Signal priority applications in the U.S. tend to be timid about giving priority to buses, because if they interrupt the green period of a competing traffic stream, they have no means of compensating that stream in the next signal cycle (by giving it a longer green period). Common restrictions set up to protect cross streets include preventing a priority interruption in consecutive signal cycles, having short extension intervals, and inhibiting priority when traffic is heavy on the cross street. In addition, most priority applications are limited to one or two simple control tactics, green extension and early green. As a result of these limitations, transit signal priority often falls far short of its potential, saving buses 3 seconds or less per intersection. We show how by using multiple intelligent signal priority tactics, in which traffic is aggressively interrupted but also compensated in the following cycle, large benefits can accrue to transit operations without any undue effect on general traffic. In a simulation study of four traffic signals around a large bus terminal in Boston, we found that average delay per bus could be reduced by almost 20 seconds per intersection with no change in average motorist delay.
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Abstract: The California High-Speed Rail Ridership and Revenue Forecasting Model is a state-of-the-practice transportation model designed to portray what future conditions might look like in California with and without a high-speed train. The model was developed by Cambridge Systematics, Inc., and took roughly two years to complete. The resulting ridership and revenue forecasts provided, and continue to provide, sound information for planning decisions for high-speed rail in California. This presentation briefly describes the underlying model that was developed to generate the ridership and revenue forecasts along with summaries of ridership forecasts from published reports.
Abstract: Our speaker for May 14, 2010 is Gill V. Hicks, Director Southern California Operations for Cambridge Systematics, Inc. For more than ten years, Mr. Hicks served as the General Manager of the Alameda Corridor Transportation Authority (ACTA). The $2.4 billion Alameda Corridor consolidated harbor-related railroad traffic onto a single 20-mile corridor between the ports of Los Angeles and Long Beach and the railroad mainlines near downtown Los Angeles. Mr. Hicks’ responsibilities included overall management of the agency, building consensus, estimating benefits and costs of the project, generating political support, testifying before U.S. Congress, State Legislature, regulatory bodies, city councils, funding agencies and other stakeholders; developing a financial plan, raising funds, coordinating with railroad, trucking, and shipping businesses, and managing contracts for the project.
Mr. Hicks will discuss the major challenges faced by the project, including negotiations with three competing railroads, several municipal governments, utilities, regulatory agencies, contractors, and funding entities. The process for consensus building will be discussed. Major lessons learned will be described, including methods for reducing project risk, keeping on schedule and within budget. Mr. Hicks will also touch on the challenges facing the agency as...Read more
The video begins at 1:26.
Abstract: How do commuter rail riders choose access modes? This presentation discusses the results of an analysis of access mode choice by riders of one of the first U.S. suburb-to-suburb commuter railroads, the Westside Express Service (WES) in the Portland, Oregon metropolitan area. The study uses on-board survey data collected by the region’s transit agency, Tri-Met, during WES’s first year of operation. The data include observed access mode choices, historical mode usage, and subjective assessment of WES attributes. A hierarchical choice model was estimated, using attributes of the access trip and station areas as well as rider characteristics. The estimation results showed evidence of pre-WES mode inertia effects in choosing drive access, pro-sustainability attitudes in choosing bike access, the importance of comfort for light rail and auto access modes, as well as strong positive station-area effects of connecting bus lines and parking space provision. The hierarchical choice model revealed significant substitution effects between drive and light rail modes and between bike and walk modes. This study provides potentially valuable insights to agencies for the purposes of station-area planning and targeted marketing efforts.